The attention surrounding the Johnny Depp vs. Amber Heard trial in the past six weeks has been historic. The trial is getting even more attention online than other topics like Elon Musk, President Biden, and the Russia-Ukraine War, according to Axios.
Traditional media outlets, online news sites, and others have been fighting for views and coverage in an attempt to grow their audience due to the explosive nature of the case. What makes this case unique is how it showcases that mainstream celebrities still get lots more coverage when compared to social media influencers.
Even with the rise of social media and influencers, it’s clear that traditional celebrities are going to draw more attention than influencers.
But there’s one person who’s a clear winner in all of this: Asmongold.
Asmongold: The King of React Streaming
Asmongold rose to Twitch fame as a World of Warcraft streamer. However, over the past year, Asmongold has made a push towards “variety” streaming. While he’s still known as one of the most influential voices when it comes to WoW and other MMOs (even if he hates to admit he’s an influencer), it’s clear that Asmongold and his video editors are a force to be reckoned with.
His average viewer count on Twitch continues to grow and his YouTube channel continues to perform highly with 96 million views in the past 30 days.
Asmongold is one of the top 15 streamers on Twitch. This trial has catapulted him to even bigger heights. He’s been streaming the trial since day one and his Twitch views have exploded as can be seen in the chart below.
In just 6 weeks, Asmongold has gone from averaging ~50,000 viewers to an average high of ~168,000 viewers.
And Asmongold’s video editors are putting in work. For example, the Asmongold Clips channel on YouTube has been uploading clips from the trial over the past 6 weeks on YouTube. In just 24 hours, the 10 most recent clips have amassed nearly 20 million views in total. Many of these clips often reach the front page of Reddit, further cementing his growth.
Traditional media outlets like CNN & Fox would have to spend exorbitant amounts of money to pull numbers like these. Watching the reactions to Asmongold have been just as fun as watching his reactions to the trial.
As long-time viewers, what makes Asmongold an entertaining react streamer is his wittiness. Unlike most streamers who will watch a video and make the occasional comment, Asmongold just never stops talking. As viewers like to tease him by calling him “PauseChamp” (meaning he’s known for pausing the videos he watches), it gives him an opportunity to chime in and make his comments.
What’s next for Asmongold
With the trial ending this week, we do expect Asmongold’s viewer stats to decrease. But given the performance (and ad revenue) coming in, we wouldn’t be surprised if Asmongold starts reacting to more mainstream and newsworthy content. We expect him to still focus on gaming wouldn’t be surprised if he starts covering news about the Kardashians.
We look forward to seeing how Asmongold continues to evolve his content after the trial is over.
Wild to see so much support for the trial coverage and other news stuff recently— Zack (@Asmongold) May 26, 2022
Moving away from only playing 1 game on stream has been stressful but you all have made it worth the risk!